Want to know how your business stacks up against industry standards? Google Analytics 4 (GA4) has the answer!
Leverage the power of benchmarking to:
- Identify strengths and weaknesses: Compare your performance to industry peers.
- Set actionable goals: Use benchmarks to set realistic targets.
- Optimize your strategy: Make data-driven decisions to improve results.

How does it work?
GA4 analyzes data from similar businesses in your industry to provide valuable insights. Your data remains private and secure.
To be eligible for benchmarking data in Google Analytics, your property must have the Modeling contributions & business insights setting enabled in Admin